Thursday, October 10, 2013
Sunday Sale: a new way to shop at Mid Mod Mom
Hello lovers of vintage,
I have big news for you! I have been thinking of ways to grow this business of mine and I have come up with an idea that will work for me and for you. Do you want to know what it is? I will get to the details of Sunday Sale in a minute, but first I want to tell you why I am doing this.
As you all might know by now, I am the sole proprietor of Mid Mod Mom which means that I am the only one thrifting, cleaning, repairing, photographing, researching, listing, packing, shipping, etc. It is my business so I am more than happy to do this. I also find myself spending a lot of time making sure my brand is known. So I write this blog, I Instagram my finds, I have a Facebook page, and of course I tweet. Tired yet?
Furthermore some recent Google updates have left Etsy listings in the dark and traffic to the store is at a crawling pace. I am more likely to find my blog on the first page of results for an item than my Etsy listing for the same item.
I still love Etsy and my customers, but in order to make all my work worthwhile I have also started listing on eBay. It is not the same and I don't like it as much, but I get a lot of traffic and sales. Who can argue with that?
I used to sell with Fab, but just last week Fab announced that it won't be selling vintage in the future.
What is a social media savvy reseller with great taste to do? Use the tools at hand to get great finds to customers at great prices with less work. How can this be? Let's see:
Sunday Sale at Mid Mod Mom
-I find great Mid Century Modern and Scandinavian design during the week, I post pictures to Instagram and Twitter tagged #MidModMom #SundaySale #ForSale
-I publish my usual Thrift Finds post on the blog on Saturday night - 7 PM Pacific Standard Time
-Sunday Sale starts on Mid Mod Mom's Facebook page on Sunday morning - 9 AM Pacific Standard Time
-Items listed on the sale are only the most recent finds of the week. All items will be discounted for the sale. Items that do not sell on the Sunday Sale will be listed in the store at full listing price.
-All you have to do to buy an item is to comment SOLD on its photo and I will invoice you via PayPal.
-Sale ends on Monday morning - 9 AM Pacific Standard Time
What is in it for me? I save some time and listing fees by selling directly to my customers.
What is in it for you? Great design at fabulous prices.
Make sure and like my Facebook page to participate. Instagram, twitter and this Blog will offer a preview of the sale only.
What do you think? I think this will be great! I hope to see you on Sunday!